CMG
Chipotle Mexican Grill is opening its 1,000th Chipotlane, which features a digital order pick-up lane, on Thursday in Olathe, Kansas, a suburb of Kansas City.
"Chipotlanes are a critical piece of our long-term growth goal of reaching 7,000 restaurants in North America," Chief Brand Officer Chris Brandt said in a company press release. "This restaurant format is the fastest way for fans to get Chipotle and has proven to increase sales, margins and returns."
Inside the Chipotlane
Chipotle first introduced the Chipotlane format in the U.S. in early 2018, giving guests and delivery drivers the ability to pick up their Chipotle orders without leaving their cars. Restaurant openings featuring the digital order pick-up lane have demonstrated higher volumes and greater returns than a traditional Chipotle restaurant format. On average, it takes guests fewer than 30 seconds to complete the Chipotlane process.
The company is on track to open between 285 and 315 restaurants this year, which marks record growth for the business. In 2025, It anticipates opening between 315 to 345 restaurants with at least 80% including a Chipotlane.
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