Pernod CFO says talks with Brown-Forman are "ongoing"

BF.B

Published on 04/16/2026 at 03:16 am EDT

PARIS, April 16 (Reuters) - Pernod Ricard's talks to merge with U.S. rival Brown-Forman are continuing, Pernod Ricard's finance chief said on Thursday.

Helene de Tissot told a conference call with analysts that talks are "ongoing", adding the company does not intend to communicate further.

U.S. spirits group Sazerac has also offered to buy Brown-Forman for about $15 billion, a source familiar with the matter said on Wednesday, complicating Pernod Ricard's attempt to merge with the Jack Daniel's maker.

(Reporting by Dominique Vidalon. Editing by Dominique Patton)