Bath & Body Works debuts revamped store design

Published: 2025-03-18 07:51:06 ET BBWI

Bath & Body Works has launched a new store design called Gingham.

The store features more elevated design elements as well as a new layout to improve navigation such as dedicated zones for key product categories, according to a press release.

The store layout also offers new scent bars where customers can test candles and fragrance products.