VSNT
Published on 05/01/2026 at 01:49 pm EDT
RALEIGH, NC and NEW YORK, NY - May 1, 2026 - PlayMetrics, a leading provider of operations management software for youth sports organizations, today announced that it has completed its acquisition of substantially all the assets of SportsEngine from Versant Media Group, Inc. (NASDAQ: VSNT). The transaction includes SportsEngine's full suite of software and payments products, including its club, league, tournament, and studio management platforms.
The addition of SportsEngine strengthens PlayMetrics' capabilities as a comprehensive operating system for clubs, leagues, tournaments, and governing bodies, expanding its services across the youth sports segment and bringing new organizations and users onto its platform. For Versant, the transaction reflects its broader strategy of disciplined capital allocation, shareholder value creation, and sharpening focus on its four core growth verticals: business news and personal finance; political news and opinion; golf; and sports and genre entertainment.
SportsEngine provides scaled technology and services to simplify and grow youth sports. Its portfolio of software offerings includes SportsEngine HQ for club, league, and team management; SportsEngine Motion for studio and class-based sports; SportsEngine Tourney for tournament management; SportsEngine Play for live and on-demand video and training content; and SportsEngine AES for volleyball competition management.
"PlayMetrics has redefined what technology can do for youth sports - and this acquisition accelerates that mission further and faster than we could before," said Mike Doernberg, CEO of PlayMetrics. "SportsEngine customers can expect the same great service they rely on today and will gain access to the full depth of technology offerings PlayMetrics has built. Our goal is singular and we won't stop until we've achieved it: build the best platform for youth sports operators."
"SportsEngine is a high-quality business with a strong offering in the youth sports ecosystem, and we are proud of the platform we've built," said Will McIntosh, President of Digital Platforms and Ventures at Versant. "This transaction reflects a strong outcome for Versant and positions SportsEngine for continued growth under PlayMetrics' leadership."
Ropes & Gray acted as legal counsel and LionTree Advisors acted as exclusive financial advisor to PlayMetrics. Gibson Dunn acted as legal counsel and Lazard acted as exclusive financial advisor to VSNT.
About PlayMetrics
PlayMetrics, the most user-friendly and intuitive youth sports management platform, is purpose-built to simplify the unique complexities of running a club, league, tournament, or governing body. Trusted by thousands of forward-thinking leaders across a variety of sports, PlayMetrics empowers directors, coaches, administrators, and player families to modernize their daily operations with unified financial, operational, coaching, and communication tools. Learn more at https://home.playmetrics.com/.
About Versant Media Group, Inc.
Versant Media Group, Inc. (NASDAQ: VSNT) is an industry-changing media and entertainment business and home to trusted brands that shape culture, inform audiences, and build lasting connections. It operates in four core markets: political news and opinion; business news and personal finance; golf and athletics participation; and sports and genre entertainment. These markets are served through a powerful portfolio of iconic and innovative brands, including MS NOW, CNBC, USA Network, Golf Channel, E!, SYFY and Oxygen, and complementary digital platforms Fandango, Rotten Tomatoes, GolfNow and GolfPass. Visit https://www.versantmedia.com for more information.
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Disclaimer
Versant Media Group Inc. published this content on May 01, 2026, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on May 01, 2026 at 17:48 UTC.