On : Impact progress report 2025
ONON
Published on 04/28/2026 at 05:48 am EDT
ON IMPACT PROGRESS REPORT 2025
15 YEARS OF IMPACT THROUGH INNOVATION 2
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As we reached our 2025 milestone, we took a moment to reflect on the journey so far. What worked? What didn't? What
When we were contemplating whether to start On 15 years ago, we went out
on a hike. During that trek in the Engadine, we asked ourselves some big questions.
Does the world really need another running shoe? What does it mean to make a product that inspires a feeling? Could performance, design and impact coexist? How can
a company lead differently?
We didn't have all the answers.
We still don't. But on that hike, something began to take shape beyond a business plan - our mission: Ignite the human spirit through movement. Over the years, this statement has kept us going. Innovating our way forward. Disrupting with purpose. Striving to move progress in the right direction for people and the planet.
Our mission led us to create
the Cloudneo - a mono-material shoe
built for circularity. It drove the development of CleanCloud®, transforming captured carbon emissions into high-performance midsole foam. And it inspired LightSpray™, a breakthrough production technology that reduces waste and emissions, rethinking how uppers are made.
None of these innovations appeared overnight. They grew out of years of experimenting, testing, learning, adjusting, and persisting with the mission keeping us going.
challenged us most? How could we do even better? We've built the foundations. Now, our next chapter is about scaling our efforts even more intentionally where we believe we can truly move the needle: reducing emissions across our value chain, advancing circular systems beyond take-make-waste and strengthening social conditions where our products are made.
We pursue these areas because they matter - to our business, to our industry and to the world we move in. They matter to our mission. What comes next is turning our breakthroughs into standard practice and scaling them further.
That's what drives the work we're doing today. We are growing Cyclon™ from a bold experiment into a platform for circular services. We are moving CleanCloud®
from lab to application for our highest-volume footwear styles. And we are evolving LightSpray™ from a prototype to a large-scale reality in Busan, South Korea,
bringing this technology to more products and markets.
More than 15 years after that day
in the Engadine, we continue on the same path, embracing every twist and turn, guided unwaveringly by our mission.
Dream On.
CASPAR, DAVID, OLIVIER AND MARTIN, ON PARTNERS
ON IMPACT PROGRESS REPORT 2025
15 YEARS OF IMPACT THROUGH INNOVATION
Reflections from our leadership
ON IMPACT PROGRESS REPORT 2025 15 YEARS OF IMPACT THROUGH INNOVATION
A note from our Senior Director of Sustainability
We are no longer an emerging challenger. We are a global sportswear brand, growing fast in a world that is not moving fast enough in the right direction. Climate, inequality and systemic fragility are no longer distant risks; they shape the lives of our partners, the communities where our products are made and our consumers.
Growth brings responsibility. But even more, it brings opportunity. Our aim is to prove that performance, design and impact can move together in every stride - cutting our footprint, improving working conditions across our value chain and contributing
to progress where we operate while engineering the gear that inspires people to move.
Even as the global industry becomes increasingly complex, we are not slowing down. Instead, we are growing up. In 2025, this meant moving beyond bold ambition toward the systems that make progress real. We shifted from asking what we believe in to building what it takes to deliver.
We are embedding sustainability into the way we operate and make decisions every day. Data plays a central role in this shift. By making impact visible across teams, we create transparency and accountability where it matters most. Creation teams can see the footprint of their choices, allowing innovation to advance both performance
and impact. This is how we move responsibility from ambition to baseline.
We have achieved a lot. And we are proud of it. You can observe the
progress outlined in this report. However, the work ahead is hard. Implementing living wages, balancing performance and footprint, advancing circular loops without technological readiness in the industry, increasing supply chain transparency, navigating uncertainty without losing momentum - at times, we're learning as we move forward. We choose openness over silence, progress over perfection and optimism backed by action.
Because the world doesn't need fewer growing brands, it needs better ones. That belief shapes the new two-part structure of this report. The first section tells the human stories behind our strategy, showing how decisions are made every day. The second delivers the data and disclosures to hold us to account, including our first steps toward alignment with
the European Sustainability Reporting Standards. We invite you to read both together.
Thank you for reading, for challenging us and for moving forward with us.
BEGÜM KÜRKÇÜ, SENIOR DIRECTOR OF SUSTAINABILITY
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ON IMPACT PROGRESS REPORT 2025 15 YEARS OF IMPACT THROUGH INNOVATION 5
2025 in review
producing LightSpray Cloudboom Strike compared to 5 unique styles in our pilot in 2024
made from returned shoes and production leftovers through the Right To Run program
vs. 2024, updated science-based targets vs. 2024, mostly driven by retail expansion which produced 77% of our 2025 volumes
ON IMPACT PROGRESS REPORT 2025
Contents
15 YEARS OF IMPACT THROUGH INNOVATION 6
Part 01:
impact, told by
our people 7
Our mission 8
Reflections 17
Looking ahead to 2026 33
Part 02:
impact in numbers 35
Appendix 88
ON IMPACT PROGRESS REPORT 2025 PART 01: IMPACT, TOLD BY OUR PEOPLE
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Impact is not a solo sprint but happens when we move as one - team members, athletes and partners together. Constantly challenging how products are made, how resources are used and how community needs are met.
The pages ahead take a candid look at our 2025 efforts: the collective energy of our mission, reflections and the momentum that pushes us forward. Shared through the voices of the people who lead it.
This is how we move.
Our mission 8
Reflections 17
ON IMPACT PROGRESS REPORT 2025
PART 01: IMPACT, TOLD BY OUR PEOPLE
OUR MISSION: WHY WE ARE HERE 8
No matter our role or where we are in the world, we share one purpose: ignite the human spirit through movement. Because incredible things happen when we move. It's the catalyst for big ideas that shatter records and shape a better future. It changes lives. It lifts communities and cultures.
You'll see it in how we rethink performance. How we champion everyone's right to the start line. And how we build On into the most premium global sportswear brand - through performance, design and impact.
OUR MISSION: WHY WE ARE HERE
When Hellen Obiri crossed the finish line of a marathon in New York City in 2025 with a sub-2:20 time, she made history by shattering the course record that stood for over twenty years. She also won for the second time in New York City and took her fifth world marathon major title. But
that's not all. Her choice of footwear further proved that a new approach to racing shoe construction could not only work. It could win, again and again.
Running her second New York City victory in the LightSpray Cloudboom
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"No, I can't run in these"
The podium journey for LightSpray™ began with skepticism. When our innovation team first showed Hellen the laceless, minimalist prototype, her reaction was immediate: "No, I can't run in these." Her reluctance was part of the process - a reminder that innovation is usually a nonlinear process
of testing, failing and rethinking.
At On, athletes like Hellen are test pilots and collaborators. They help us shape the products we make and the breakthroughs we pursue, because they know what high performance feels like. "The trust I have in this shoe comes from being part of its creation," Hellen says. "When you have that level of confidence in your gear, you have the mentality that you are going to run fast."
The 3-minute breakthrough
Rep after rep, shedding seconds, chasing better. Like athletes, our team spent years perfecting the LightSpray™ technology before they showed it to the world in 2024. Our engineers programmed a fully
Strike wasn't just a win for Hellen. It was also a win for the engineers, designers, and innovators at On who turned a radical idea into a racing reality. For fifteen years, this spirit of experimentation has shaped how we build products at On, testing
new ideas, challenging conventions and learning through iteration. LightSpray™ is a testament to that mindset: a breakthrough technology designed to fuse elite performance with minimal waste and
a lower CO2 footprint.
automated robotic arm that precision-sprays a seamless 1.5-km filament onto a high-performance racing midsole, free of glue
or stitches. And less really is more for elite marathoners like Hellen, where every gram matters. The LightSpray Cloudboom Strike upper weighs approximately 30 grams, contributing to a total shoe weight of only 170 grams.¹
Based on a men's size 8.5 US.
ON IMPACT PROGRESS REPORT 2025
PART 01: IMPACT, TOLD BY OUR PEOPLE
2:19:51: the new pace of innovation
ON IMPACT PROGRESS REPORT 2025
PART 01: IMPACT, TOLD BY OUR PEOPLE
OUR MISSION: WHY WE ARE HERE 10
"The trust I have in this shoe comes from being part
of its creation. When you have that level of confidence in your gear, you have the mentality that you are going to run fast."
HELLEN OBIRI WEARING LIGHTSPRAY
ON IMPACT PROGRESS REPORT 2025
The single-step method replaces a traditional assembly process of around 200 steps in around just three minutes with minimal scraps and waste. LightSpray™ represents a breakthrough in footwear
manufacturing. It began at On Labs in Zurich, where an independent LCA conducted by Vaayu showed a potential 75% reduction in carbon emissions compared to other
On racing shoes.2
On to the next challenge
Hellen's performance in New York City offered a glimpse into what is possible when high-performance gear meets a lower carbon footprint. While her win was
a testament to her own incredible discipline, it also validated how our team's vision withstood the highest pressures of elite racing. And now we're taking the technology to an even larger running crowd.
PART 01: IMPACT, TOLD BY OUR PEOPLE
Since July 2025, every pair of LightSpray Cloudboom Strike has been assembled at On Labs in Switzerland.
In 2026, we will expand our LightSpray™ technology with the opening of our second robot production facility worldwide near Busan, South Korea - home to 32 dedicated LightSpray™ robots.
South Korea's position as a global leader in robotics and automation, combined with our partnerships and footprint in the region, made it the strategic choice for the second LightSpray™ facility. Here, we will produce the LightSpray Cloudmonster 3 Hyper. This step expands the reach of our technology, so more runners can experience the same innovation that powers athletes like Hellen Obiri.
These results don't include the production of the shoe bottom unit, packaging, or product use because their impacts are assumed to be the same for both LightSpray™ technology and conventional technology.
Based on independent LCAs conducted by Vaayu.
OUR MISSION: WHY WE ARE HERE
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OUR MISSION: WHY WE ARE HERE
Movement is a basic human right, but it remains out of reach for many. This is where our community impact work has its roots -inseparable from our mission to ignite the human spirit through movement.
Through our Community Impact team, we equip people with the tools and support needed to move forward, both physically and mentally. As we grow, we are expanding access to the transformative power of movement and reaching more people in our communities than ever before.
"At its core, community impact is about people," says Sahra Kaboli-Nejad, Head of Community Impact at On. "We know that so many face real barriers to movement for all sorts of reasons. As a global company, we can empower communities to tackle those obstacles. And we're intent on building something that lasts and changes lives."
Where we focus our impact
Marking 15 years of On means sharpening our focus. As we grow, we're expanding access to movement for more people in our communities than ever before.
Our updated community impact strategy focuses on moving communities forward with clear intent.
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The strategy is built around four pillars:
Moving together for others:
Building an internal culture of giving and belonging by engaging our workforce
in community initiatives that strengthen connection and inclusion across our teams.
Enabling the move with dignity: Improving well-being across our value chain by collaborating with partners on targeted social programs that advance safety, dignity and resilience in the communities connected to our value chain and beyond.
ON IMPACT PROGRESS REPORT 2025
PART 01: IMPACT, TOLD BY OUR PEOPLE
The power of collective movement
ON IMPACT PROGRESS REPORT 2025
Moving in community: Enabling collective progress by expanding access to movement
and economic opportunity through initiatives such as Right To Run and our Entrepreneurship program.
Standing for the right to move: Advocating for systemic change by using our voice and partnerships to respond to crises and stand up for the right to move.
Empowerment through partnership
Our flagship program is Right To Run.
By partnering with local organizations around the world, we help remove barriers that keep underserved communities from being active. Whether connecting city youth with the outdoors or supporting refugees as they rebuild and recover through sport,
our programs create spaces where movement can boost confidence, belonging and resilience. We bring the resources, the community brings the leadership. Together with our partners, we work to ensure the power of movement belongs to everyone.
PART 01: IMPACT, TOLD BY OUR PEOPLE
195,361
OUR 2025 RESULTS AND 2026 AMBITIONS
community members reached
Ambition for 2026: 290,000 community members
85%
of community members report a good sense of belonging and community identity Ambition for 2026: maintain 85%
48%
of community members reached are women and girls
Ambition for 2026: >50%
OUR MISSION: WHY WE ARE HERE
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OUR MISSION: WHY WE ARE HERE
Measure the benefits of movement
Real impact is more than a metric - it's
a sense of belonging and support for your mental and physical health. We take a research-backed approach to community impact and the results show just how powerful collective movement can be: 92% of participants are moving more and
95% reported reduced stress just by moving together. Most importantly, perhaps, nearly one in four would not be moving at all without these programs.
Right To Run community member voices
"My running journey began in these evening sessions, where I found the courage to
start alongside others. Running now means vitality and freedom to me. For the first time,
I can occupy the streets on my own terms - something that was denied to me as a woman in Afghanistan."
RIGHT TO RUN COMMUNITY MEMBER, CHAMPIONS OHNE GRENZEN (BERLIN, GERMANY)
"This program brings together amputees and allies who choose to stay active in their own way. Fitness with limb loss can feel isolating, but seeing others try new sports and push their limits is incredibly motivating. It reminds you that you are not alone."
RIGHT TO RUN COMMUNITY MEMBER, SO EVERY BODY CAN MOVE (CALIFORNIA, USA)
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"I just love the environment - non-judgemental, friendly people. It's given me a more positive outlook on life. It's given me
a sort of confidence to say 'yes' to things and participate rather than isolate myself."
RIGHT TO RUN COMMUNITY MEMBER, SPEED FREAKS
(AUCKLAND, NEW ZEALAND)
Find our full partner list here →
100
organizations supported globally
4,068,671
CHF donated in grants
42,899
products donated
ON IMPACT PROGRESS REPORT 2025
PART 01: IMPACT, TOLD BY OUR PEOPLE
OUR MISSION: WHY WE ARE HERE
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Corina, when you look back to that kitchen office, what has stayed the same about the On culture?
We've always said, Dream On. And that's still true today. We dream big as a team, but also individually. From the beginning, I was urged to pursue my personal interests and
let those shape my journey here at On. I was empowered to take on new responsibilities and challenge myself. It's a workplace where you're encouraged to think outside the box and do things differently if you believe that's the better way. Even as we have grown,
that focus on progress over process is a constant.
When Corina Meierhofer became our very first On team member, there was no office. Not even a shoe for sale. Her first desk wasn't even a desk, but co-founder Caspar Coppetti's kitchen table. Since those early days, On has grown from a small group
of dreamers into a global team of over 4,000 people.
But growth isn't just about adding more desks. It is about people thriving, driven by meaningful goals and supported by the community around them. So, we take a holistic approach to development and
well-being that keeps the human spirit at the center of everything. Corina's own journey -moving from customer service to marketing and now vocational training - is a blueprint for this culture in motion. It demonstrates how our team members are empowered to explore, innovate and go wherever they can make the greatest impact.
ON IMPACT PROGRESS REPORT 2025
PART 01: IMPACT, TOLD BY OUR PEOPLE
Keep the culture moving
ON IMPACT PROGRESS REPORT 2025
Tell us about your current role working with future talents.
I've found my true passion in our Apprenticeship Program, mentoring and empowering young individuals. On is a place where everyone can thrive, and it's a deeply fulfilling experience to watch apprentices grow by giving them a supportive environment where they feel confident to explore their strengths. My goal is to ensure they feel celebrated for who they are from
PART 01: IMPACT, TOLD BY OUR PEOPLE
day one. What does the mission actually feel like inside On?
I feel it the second I walk into the office. There's a shared energy, perhaps because so many of us are into sports and being physically active. Whether it's a lunch-break run or a hike on the weekend, we're out there moving and living our mission.
From my perspective, that shared passion gives you a sense of belonging. We are
a team that genuinely cares about doing things better - our products and our impact.
And it shows up in how we work together
or run together. Or give back to communities through our volunteer programs.
On turned 15 in 2025. How does the
3,029
79%
volunteer hours clocked collectively in 2025 around the world, from interns to senior leadership
team member happiness index for 2025
culture help keep the momentum alive?
For me, the momentum comes from the fact that we never stop moving. Even as we've grown, I still see that same space where every voice matters. And I see it in
the way we act as one team when things get challenging. My favorite part is how we keep reaching a little higher because we genuinely care about the work and each other.
OUR MISSION: WHY WE ARE HERE
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ON IMPACT PROGRESS REPORT 2025
PART 01: IMPACT, TOLD BY OUR PEOPLE
REFLECTIONS: WHAT WE LEARNED 17
In 2025, we pushed. For decarbonization, for circularity and for social impact. We made meaningful progress yet we also faced hurdles, and some were higher than expected. But we own the struggle. Because reflection is the bridge between
experimentation and accountability. It's how ambition becomes responsibility.
Here's how every lesson sharpens our focus. And every setback strengthens our systems. The work is never finished. Progress over perfection. Always learning. Always forward.
REFLECTIONS: WHAT WE LEARNED
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Sharpening the tools
This past year, we moved our Scope 3 target from economic intensity to physical intensity. This shift allows us to track our
emissions independently of fluctuating sales cycles and market pricing. By focusing on the carbon footprint per shoe or shirt, we can now directly measure the effectiveness of our product-level interventions and more accurately track our manufacturing impact.
"We track emissions in our value chain, - from materials and production to shipping and the goods and services we use to run the company," says Scott Maguire, On's Chief Innovation & Operations Officer. "We then divide that total by the number of units
There is a paradox at the heart of our business: We are growing faster than ever, but our goal is to leave a smaller footprint behind. In 2025, we continued to navigate this reality as increasing production volumes meant rising total emissions.
While our previous economic intensity metric allowed us to track our emissions relative to our growth, it didn't give us the detail on how we were doing at product level. It mixed emissions data from when the product was produced and when it was sold, which often happen months apart.
To meet our goal of transparency and accountability at a granular level, we had to change our metric.
ON IMPACT PROGRESS REPORT 2025
PART 01: IMPACT, TOLD BY OUR PEOPLE
The tension of growth
ON IMPACT PROGRESS REPORT 2025
we've made. This physical intensity metric aligns carbon accounting with production cycles and is a more rigorous and real-time way to hold ourselves accountable.
It ensures that even as the company grows, the carbon impact of each individual product must still come down."
Measuring what matters
Our updated science-based target is to reduce our relative Scope 3 emissions per unit produced by 51.6% between 2023 and 2030. Looking at 2025, we reduced our Scope 3 footprint per product by 2% compared to 2024, and 7% compared to 2023. While these steps count, they aren't the leaps we need. To meet our 51.6%
reduction goal, our current rate of progress has to pick up speed. One important element will be to work with supply chain partners across Tier 1 and 2 to accelerate the adoption of renewable energy. The material and supplier choices we are making today will show their effects in the next two years as our products move through our creation and production life cycle.
KG CO2EQ / UNIT PRODUCED
"In some ways, the shift has made our work more complex, but it also brings clarity to the progress of every product generation, and is the responsible way to grow," Scott explains. "By linking our carbon performance directly to what we make, we can see exactly where the drivers are."
Read more about our emissions reduction targets across Scope 1, 2 and 3 here →
PART 01: IMPACT, TOLD BY OUR PEOPLE
REFLECTIONS: WHAT WE LEARNED
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SBT Scope 3 physical intensity
10.62
10.00
10.12
9.92
7.50
5.00
YOY BREAKDOWN
OF 51.6% REDUCTION
TARGET
5.14
2.50
0
2023
2024
2025
2030
ON IMPACT PROGRESS REPORT 2025
Cyclon™: rethinking the blueprint
PART 01: IMPACT, TOLD BY OUR PEOPLE
REFLECTIONS: WHAT WE LEARNED
When we first introduced Cyclon™, we set out with a bold ambition: to create a shoe that is designed to be recycled and
never owned. In 2022 we launched our first step: The Cyclon™ subscription model.
Runners could sign up to wear our Cyclon™ collection products, and return them to us once they were worn out in exchange for
a new pair. It was our first experimental step toward creating a more circular economy, as we introduced a new ownership model to keep valuable materials in circulation.
In 2025 we reached a significant milestone: the launch of the Cloudrise Cyclon 1.1.
The shoe's Speedboard® is composed
of 99.5% recycled materials, derived from a combination of materials from post-consumer Cloudneo shoes returned by subscribers and leftover materials from the manufacturing process.
What practice revealed
However, technical success is only one part of the story. While the Cloudrise Cyclon
1.1 indicated that we could keep high-performance materials in circulation, turning that progress into a working system was another challenge. To this end, 2025 served as a period of honest learning, not only for the Cyclon™ subscription model but across our other circular services: Onward™, our resale and trade-in program in the US,
and CarryOn, our repair initiative in China. By testing these diverse models, we saw how operational complexities, regional
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infrastructure and real-world customer behavior all shape the way circularity works on the ground.
"The Cyclon™ subscription taught us some valuable lessons. That dedicated products require complex, manual take-back systems and high volumes before recycling can even begin, so delays between collecting and processing items are unavoidable. And that subscribers have a personal perception on when a product becomes unusable." explains Serena Bonomi, Head of Circularity at On.
"So, even if we proved that closed-loop recycling is technically possible, a program uniquely focused on recycling after the first owner is not the most sustainable approach we could offer."
Disclaimer
On Holding AG published this content on April 28, 2026, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on April 28, 2026 at 09:47 UTC.