Vera Bradley Partners With Disney For Collection Of 49 Styles
Lifestyle brand Vera Bradley Inc (NASDAQ: VRA) has partnered with The Walt Disney Co. (NYSE: DIS) for "The Disney Collection by Vera Bradley."
The collection features hand-drawn details of Disney's "Sensational Six" favorite friends—Disney Mickey Mouse, Disney Minnie Mouse, Donald Duck, Daisy Duck, Goofy, and Pluto.
The range includes Vera Bradley's silhouettes, including the Campus Backpack, Vera Tote, Triple Zip Hipster, and Plush Throw Blanket, alongside brand-new styles created exclusively for the collaboration.
The collection's 49 total styles range in price from $12 to $150 and are available online at verabradley.com, in all Vera Bradley Full Line stores, and in select Vera Bradley Factory locations.
Price action: VRA shares are trading lower by 1.98% at $11.40, while DIS was up 1.06% at $185.37 on the last check Thursday.
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