We use cookies to understand how you use our site and to improve your experience. This includes personalizing content and advertising. To learn more, click here. By continuing to use our site, you accept our use of cookies, revised Privacy Policy and Terms of Service.
You are being directed to ZacksTrade, a division of LBMZ Securities and licensed broker-dealer. ZacksTrade and Zacks.com are separate companies. The web link between the two companies is not a solicitation or offer to invest in a particular security or type of security. ZacksTrade does not endorse or adopt any particular investment strategy, any analyst opinion/rating/report or any approach to evaluating individual securities.
If you wish to go to ZacksTrade, click OK. If you do not, click Cancel.
Disney, Warner Bros Discovery launch US streaming bundle
(Alliance News) - Walt Disney Co and Warner Bros Discovery announced a joint streaming offering on Wednesday that will bring together the Disney+, Hulu and Max platforms, in a further sign of consolidation in the competitive video-on-demand sector.
The bundle will be available only in the US starting this summer, the two entertainment giants said in a joint press release, without specifying the exact date of the launch.
Both are separately trailing Netflix Inc, which achieved critical mass and profitability before its streaming rivals.
The Max platform was launched last year to combine content from across Warner Bros' and Discovery's brands following their 2022 merger, including HBO, DC comics films and various reality series.
At the end of 2023, Disney took full control of Hulu, initially a joint venture with 21st Century Fox, Time Warner (now controlled by AT&T Inc) and NBCUniversal (owned by Comcast Corp).
The joint statement on Wednesday gave no price for the new bundled offering and Disney declined all comment when asked for details of the plan by AFP.
Disney CEO Bob Iger has made no secret of his desire to find synergies in streaming in order to increase audiences and cut costs.
In early February, Disney, Warner Bros Discovery and Fox announced the launch this autumn of a streaming offer that will group the bulk of their respective sports content to US users.
Disney announced on Tuesday that its streaming business had reached profitability for the first time after years of losses.
source: AFP
Copyright 2024, Alliance News