CarGurus, Inc. Launches Summer of Giveaways Alongside New 'Big Deal' Video Series Celebrating Life's Biggest Moments

Published: 2025-07-01 14:05:45 ET CARG

Published on 07/01/2025 at 14:05

CarGurus, Inc. launched "The Big Deal Show," a new campaign celebrating life's biggest moments behind the wheel and beyond. In recognition of the big deal decisions and memories that come with a car purchase, the content series taps familiar faces across entertainment and sports to share their big deal moments and help CarGurus give away three new Nissans. The three-part series -- released each month through the end of summer -- kicks off with skateboarding legendary Tony Hawk and professional snowboarder Zeb Powell.

The duo reflects on everything from their first cars to the biggest moments that defined their careers. The trailblazing sports icons share candid memories from their time on the road and the big deal moments they're looking forward to on the road ahead. Upcoming celebrity duos will be announced later this summer, continuing the series with unfiltered conversations about early career moments, big professional wins, and personal milestones.

In tandem with the release of each episode, CarGurus will give drivers an opportunity to win a new Nissan through a limited-time sweepstakes on the CarGurus website. Each month, a winner will be selected to receive a brand-new car (approximately $50,000 in value), along with funds to cover related expenses.