PEP
Published on 07/11/2025 at 15:50
PepsiCo is saddling up for summer with the launch of an exclusive collaboration with renowned streetwear brand Samii Ryan®?. The Pepsi®? x Samii Ryan capsule collection is a bold fusion of Y2K nostalgia, rideo-core fashion, and the unmistakable flavor of PEPSI®?
Wild Cherry--dropping online on July 11, 2025. Designed to channel the fizzy spirit of summer and the freedom of self-expression, the collection features vintage-inspired denim jackets, graphic tees, cozy sweats, and accessories. Each piece is drenched in cherry red hues and decorated with retro PEPSI iconography, capturing a playful blend of fashion and flavor.
This collaboration was brought to life by Joester Loria Group, representing PepsiCo, and Blitz Licensing, representing Samii Ryan.