Kimberly Clark : KMB 1Q 2025 Earnings Presentation Slides

KMB

POWERING CARE

Q1 2025 EARNINGS

April 22, 2025

Our Strategy to Drive Value Creation

2026+

2025

2024

Accelerate Growth:

Leverage Scale for

Industry-Leading Returns

Scale Initiatives:

Performing While Transforming

Embark on Powering Care:

Establish a Strong Foundation

3

Powering Care Gives Us A Running Start

EVOLVING EXTERNAL

POWERING CARE

ENVIRONMENT

Consumer facing economic pressures,

Accelerating Pioneering Innovation: Cascading innovation

across the value spectrum and investing to enhance value

especially value conscious consumers

propositions

Higher cost headwinds and evolving

$

Optimizing our Margin Structure: Stepping up our

economics of product sourcing

productivity initiatives and leveraging our global network

to adapt to recent changes

Complex and uncertain operating

Wiring our Organization for Growth: Institutionalizing agile

environment

ways of working that leverage global scale and expertise

BETTER CARE FOR A BETTER WORLD

4

MANUFACTURING FOOTPRINT

Our Enterprise

Network is

Agile & Resilient

5

Q1 2025: Consistent with Full Year Plan

ACCELERATE PIONEERING INNOVATION

Enhancing value propositions by cascading innovation across the value spectrum

Held global weighted share in the quarter vs. baseline while navigating a dynamic consumer environment

OPTIMIZE OUR MARGIN STRUCTURE

Continued momentum on Gross Productivity with Q1 delivery at 5.2% of Adjusted COGS1

2025 to see higher contribution from Network Optimization & Value Stream Simplification initiatives

WIRE OUR ORGANIZATION FOR GROWTH

On track to deliver $200 million of SG&A savings from rewiring the organization over time, Q1 starting to show results

Began exiting private label diaper business in the U.S. in mid Q1

POWERING CARE

1Non-GAAP financial measures. Refer to the appendix of this presentation for reconciliations of our GAAP to non-GAAP measures.

6

Cascading Innovation Across the Value Spectrum

ACCELERATE PIONEERING INNOVATION

Elevating the consumer experience through Garment-Like-Comfort

7

More Parents in the U.S. Are Choosing

ACCELERATE PIONEERING INNOVATION

New Snug & Dry Softness *

DIAPERS SOOO UNEXPECTEDLY SOFT, YOU HAVE TO EXPERIENCE IT!

Huggies® Snug & Dry Diapers

Ultra soft: Now with 2x softness

Cloudsoft absorbent layers and

* Vs leading premium diaper

waistband

Ultra dry: Provide up to 100% blowout and leakproof protection

Clinically tested safe for sensitive skin

8

Thinner, More Breathable Solutions

ACCELERATE PIONEERING INNOVATION

Driving Results in Indonesia Adult Care

+37%

30% Thinner

Breathable

Organic growth*

+31%

Volume growth*

550 ML

6 CM Lower

9

*Reflects results for Indonesia Adult Care in Q1 2025

Challenging the Stigma Around the "Giggle Dribble"

+6.6%

Consumption Growth

(US xAOC+)

26%

Increase in sales YOY

*at a key online customer

ACCELERATE PIONEERING INNOVATION

36%

Increase in first time buyers

(Point of Market Entry sub-brands

at a key online customer)

~30 bps

Share gain in Light Inco

(US xAOC+)

Poise® is winning. In culture. With consumers. For customers.

10

Disclaimer

Kimberly-Clark Corporation published this content on April 22, 2025, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on April 22, 2025 at 11:29 UTC.